by John Jezzini | Mar 23, 2022 | Cannabis Industry, John Jezzini
Cannabis is becoming more and more mainstream as more states legalize it for medicinal and recreational use. However, many people, including doctors, don’t understand all the ins and outs of cannabis. This can lead to confusion and hesitation when recommending...
by John Jezzini | Oct 27, 2021 | Cannabis Industry, John Jezzini
Every business and industry faces risks, but cannabis is one of the riskiest businesses to operate in the U.S. and abroad. Compliance culture is necessary to follow state and federal laws, build loyalty within the staff and build a solid reputation with the public....
by John Jezzini | Aug 4, 2021 | Cannabis Industry, John Jezzini
The cannabis industry was forever changed back in 2012 when Colorado and Washington became the first states to legalize recreational marijuana. Now, the industry would be almost unrecognizable, as new companies and products come out every day. Experts are now...
by John Jezzini | Jun 3, 2021 | Cannabis Industry, John Jezzini
The use of cannabis to help treat certain medical conditions has grown more popular over the past several years. Thanks to a combination of relaxed laws and increased studies, it has steadily become clear how helpful it can be. There are many types, strains, and...
by John Jezzini | May 12, 2021 | Cannabis Industry, John Jezzini
The act of starting a business can be complicated enough without the worry of delving into a niche field. The cannabis industry is vastly different from many others out there. All thanks to the level of hoops and regulations that an entrepreneur must deal with. Throw...
by John Jezzini | Mar 10, 2021 | Cannabis Industry
Marketing as a cannabis brand can be challenging, particularly given legal restrictions on where and how to reach consumers. For any company, it’s important to understand where boundaries exist when it comes to marketing. Direct-to-consumer (DTC) marketing is a potent...
